Business 01/10/2019, 03:37 PM

THE GENERALI ARENA IS ESTABLISHING ITSELF AS AN INTERNATIONAL EVENT LOCATION

Austria Wien welcomes more than 30 international football clubs in the Generali Arena on January 15th and 16th. The Club Management Program of the ECA (European Club Association) focuses on the exchange of know-how – including among others FC Barcelona, Bayern Munich, Manchester United, the City Group, Internazionale Milano and Arsenal.

The Generali Arena is establishing itself as an international event location

The function rooms of the Generali-Arena ensure a dignified atmosphere. Stadium tour and museum tour included.

CEO Markus Kraetschmer will welcome the high-ranking club representatives in the Generali-Arena and present Austria Wien as a business enterprise.

The operational areas B2B Marketing, Controlling & Personnel Management, B2C Marketing and the S.T.A.R. project will be the focus areas. In the open discussion round with executives from over 30 football clubs, the employees of Austria Wien have - in the sense of "best practice" - the opportunity to take in interesting contributions from many experts in the football industry

In addition to Austria Wien, FC Barcelona, FC Bayern München and AZ Alkmaar will be lecturing during this two-day exchange of know-how, all other clubs will make their contributions during the open discussion. Topics are financial management, legal framework conditions and generally the operational business of football clubs.

Standings
Pos. Team Games Points
1. FC Red Bull Salzburg 22 27
2. LASK 22 23
3. SK Puntigamer Sturm Graz 22 15
4. RZ Pellets WAC 22 15
5. FK Austria Wien 22 15
6. spusu SKN St. Pölten 22 15
Pos. Team Games Points
1. SV Mattersburg 22 14
2. SK Rapid Wien 22 13
3. TSV Prolactal Hartberg 22 13
4. FC Flyeralarm Admira 22 10
5. CASHPOINT SCR Altach 22 9
6. FC Wacker Innsbruck 22 8
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